Brand identity for an osteopathy clinic in Dresden, Germany.
OsteYou is a private osteopathy clinic in Dresden, Germany.
After studying in Idstein and completing the Bachelor and the Master degree of Science in Osteopathy, Dr. Markus Weslowski, the founder of OsteYou, had been working in various practices in the Rhine-Main area. And he has supported the Association of Osteopathic Germany eV, the largest osteopathic association in Germany, as an advisory board since 2017.
Preparing for opening his own clinic, he had a specific idea for its logo: illustrating the image of Andrew Taylor Still, the founding father of Osteopathy, looking into a bone in his hands.
A successful identity may hidden in its name. In this case, the initial letters can suggest the image which Dr. Weslowski imagined.
It was an incredible journey! Akihiro was really creative. Because he envisioned something that fully encompassed my idea, but made it work. I am very confident that he doesn’t only created a simple logo for my clinic, he created a brand that helps me to set myself apart from everybody else.
– Markus Weslowski, OsteYou